Must Read: Estée Lauder Bets on Upmarket Products, The Year Male Celebrities Started Dressing for Attention
[ad_1] Why Estée Lauder is trying to move upmarketEstée Lauder announced its newest launch from its high-end Re-Nutriv collection on Thursday: the Re-Nutriv Ultimate Diamond Transformative Brilliance Soft Crème, with Sirtivity-Lp™, selling for $350. After the brand’s recent slump, Estée Lauder is attempting to connect luxury and longevity with this new launch that appeals to wealthy … Leer más